B EAST Magazine website

May 31, 2009

We’ve been all over Riga’s full-on blonde parade because it’s just so beasty, hilarious and politically incorrect. Just as Latvia is reeling from its worst economic crisis since independence from the Soviet Union, hundreds of blondes decided to march through downtown in skimpy clothes to cheer up the populace. Well, why not? Perhaps Riga will inspire a string of blond parades across recession-hit Europe. Listen up, Iceland!

Our intrepid B.East photographer, Karen Oganyan was at the march today and captured the zaniness of the event for us. Check out his photos below and his mini-dispatch from the front lines.

hundreds of blonds age 13 – 50 walked through riga’s old town on a gorgeous warm and sunny sunday.
perhaps in hugh hefner’s wildest dreams he couldn’t anticipate so many attractive and sexy girls altogether.
being a part of it was a lot of fun.

Tags: blond parade, hugh hefner, iceland, Karen Oganyan, listen up, recession, Riga

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